Disney invited TEA to pitch concepts for the very best of the very bad ones: The Disney Villains collection. A delightfully evil project inspired the design team at TEA to craft a visual for the eyes and results we could only have dreamt of to begin with. Distilling each product down to core essentials and combining it with a visual framework that both complemented and cohesively held.
The palettes were empty in hours!
There’s two sides to every story